Interpreting today’s digital landscape and how it is transforming the human experience.
Forrester recently posted a question to its Customer Experience Community members on what their major predictions were around the customer experience in 2012. There was a lot of discussion around organizational maturity (e.g., is the organization in a place where it can take on a true customer focus?), as well as the personalization of experiences across channels. I chimed in [...]
I’ve been a fan of Smashing Magazine for some time, so when I was asked to write an article for them you can imagine my excitement. We decided the piece should focus on some of our user research methodologies, especially those explored in EffectiveUI’s project with Boeing. There were several key deliverables provided to Boeing that helped overcome some of [...]
This article is part of a 3-part series on how to build a simple painting app for different mobile platforms. The aim is to explain to readers how a simple programming concept has to evolve to create a good user experience with high performance. The series is available for iOS, Android, as well as Adobe AIR for mobile. The Naive [...]
