Interpreting today’s digital landscape and how it is transforming the human experience.
When moving from a desktop application to a mobile app, it’s tempting to say “Why would I want to limit the scope of my mobile app? The mobile version should have all the features and functionality of the desktop version.” Unfortunately, if your desktop application has a robust set of features, offering all that in a mobile app can lead [...]
Congratulations! You have been accepted to speak at a conference. Now you have the exciting (and perhaps nerve wracking) task of creating the content for your presentation. Here are a few tips to help you create and deliver a memorable and effective conference presentation. Review your abstract with two advisors Perhaps you over promised a little bit in your abstract? [...]
It’s March already! Ski season is winding down, sunny days herald spring around the corner, and SXSW Interactive (#SXSW) takes Austin by storm. EffectiveUI team members who are attending this year’s event are busy prepping for two digital design panels and trying to choose from the dozens of worthy sessions to attend (no easy task). Plus, we’re all looking forward [...]
This past weekend, March 1-3, I participated in the Denver Service Jam, sponsored by EffectiveUI. The event was part of the Global Service Jam, a service design challenge that brought together nearly 3000 people in more than 120 cities around the world. Our goal? To concept and prototype a service around a surprise theme in just 48 hours.
Experience architects (aka, UX designers) are in high demand these days. In some locations, such as the Denver/Boulder area, an influx of tech startups makes it difficult for companies to find the user experience (UX) design expertise they need. That’s why we have teamed up with the Denver-based startup ecosystem Galvanize to offer an intensive, six-month Experience Architect program for [...]
EffectiveUI had the distinct pleasure of working with Kaspersky Lab to design and develop a new version of their U.S. mobile website. We had a great time building the site, and we’re proud of the results for many reasons (check out the press release). Additionally, this mobile website project proved to be a wonderful example of innovation and teamwork thanks, [...]
At EffectiveUI, we live and breathe user research. We work to make sure we have a thorough understanding of our clients’ customers for every digital interface that we create. To us, it is second nature. I can’t tell you how often, though, we run across companies that do not take the time to truly understand their customers through user research. [...]
Have you ever noticed that most online and mobile applications are designed to suck you in and away from real life (and people who are right next to you)? We’re often busy updating our statuses instead of talking to the people we’re “statusing” about. Yet, now, more than ever, technology can enable us to enrich and empower our in-person interactions. [...]
In August of 2012 we announced the launch of the Water For People Re-imagine Reporting Platform Prototype. The online reporting platform offers a new way for philanthropic organizations to manage data and prove their efficacy to stakeholders. Since the prototype launch, our team has been busy working on the design and development of the next release. While plugging away, we were excited [...]
The career path of a developer is a tricky one. On the one hand, you have pressure to advance into positions with more responsibility and authority. On the other hand, there is continuous pressure to maintain a technical edge. This can be a difficult road to navigate: many developers fear that a move into management will weaken their developer skills, [...]
