by Teresa Kloser
October 12, 2012
by RJ Owen
2012 has been a great year for industry events, from past favorites like SXSW to new happenings such as the Cloud Computing Expo and our own “Getting Unstuck” innovation in the enterprise event. Rounding out the year, we are looking forward to several upcoming events including Forrester’s Developing Digital Disruption and Customer Experience Forum West, as well as the Future [...]
October 1, 2012
by Teresa Kloser
In a recent post on his blog, veteran software developer Matt Gemmell takes a deep look into the differences between iOS and Android, and illustrates why the open nature of Android makes it ripe for piracy and bad for developers, businesses and consumers.
September 26, 2012
by Dave Maren
Most organizations know that digital customer experience is a crucial factor to get right in today’s ever-connected world. Yet, many are still trying to understand the digital landscape and how customers can best be served using new tools and processes. If this sounds familiar, a recent report from Forrester Research analyst Kerry Bodine, Top 10 Ways to Improve Digital Experiences, [...]
September 20, 2012
by Greg Casey
Thanks to all who took part in last week’s Getting Unstuck event. It surpassed expectations and we were excited by the high level of engagement in the topic. The big problem with creating an event focused on innovation is the notion that the event itself should be innovative. But innovation isn’t just about original thinking. Every company is full of [...]
September 18, 2012
by Teresa Kloser
Here’s the scene. The client is leaning forward, tapping his index finger against his lips and squinting at wireframes displayed on the conference room’s LCD screens. “So I’m wondering, what kind of experience is the user going to have with this?” he asks. “As close to a non-experience as we can get,” is the answer.
September 12, 2012
by Shane Church
Innovation can be a challenge for any organization, but especially one where established product lines and cultural norms create an inertia that slows down change. In such an environment, there may be no shortage of innovative ideas. Yet, champions of these ideas are often forced to “duke it out” against supporters of the status quo and run a gantlet of [...]
September 5, 2012
by Michael McFadden
Recently I was asked to build a prototype for a sales proposal here at EffectiveUI to enable the client to see what the finished design would behave like on a real iPad. We had provided an initial demo to the client through FieldTest; however, they wanted to see examples of what the actual interactivity would look and feel like on [...]
August 27, 2012
by Julia Barrett
Have you ever donated to a charitable cause and wondered where exactly did your money go? Was it put to use for people in need, or was it spent on organizational overhead? For most nonprofits, the level of transparency around funding amounts to some sort of “x out of every dollar goes to people in need” formula.
August 21, 2012
by Marcy Dockery
User Experience often encompasses both User Experience Design and User Research. When this is the case, the User Experience designer does the generative research as well as the usability testing on their own designs. While having the designer do both is helpful because they get exposure to the research findings, this approach introduces bias that can compromise product success. Here’s [...]
August 13, 2012
EffectiveUI has 11 panelist submissions for the 2013 South by Southwest (SXSW) conference scheduled for March of next year. We need your help to get these amazing topics on the SXSW agenda by casting your vote today through August 31.