effectiveUI blog

Interpreting today’s digital landscape and how it is transforming the human experience.

How I Learned to Stop Worrying and Love Git

by Ryan Bell
September 18, 2013

Once upon a time, Subversion was what I knew when it came to source control. I was by no means an expert, but I could commit, branch, switch, merge and so on with relative ease. It was simple, and it met our basic needs. (This, by the way, is not a post knocking Subversion – I still like it, and [...]

Are Mobile Devices the Future of “Serious” Games?

by RJ Owen
March 7, 2012

Recently a co-worker came to me expressing some dismay about the launch of an upcoming video game. It featured characters and a theme she was really excited about, but what made her worried was the platform: the game was coming out only on iOS. “BOO!” she said. “Serious games don’t live on mobile devices,” she implied. Is iOS a viable [...]

Where are All the Good Mobile Web Experiences?

by SuAnne Hall
September 21, 2011

In 2009, half a billion people accessed information via the mobile web. In 2010, the numbers almost tripled. It’s expected that in less than five years, mobile web browsing will surpass the personal computer for the most popular way to browse the web. The dramatic increase in mobile internet usage isn’t terribly surprising, but what is surprising is that there’s [...]

Why IT Should Value / Use Prototyping

by RJ Owen
August 5, 2011

  IT departments are often built out of people who loved to tinker and play with code in college, so it’s surprising how many of them don’t apply these techniques to their day jobs. Prototyping is effectively the process of taking any larger application or interface and breaking it down into individual parts that can be built and tested in [...]