Effective Thinking

  • 5 Tips for Presenting at SXSW (Or Anywhere)

    I’ve had the opportunity to present on behalf of EffectiveUI at many conferences, including this year’s SXSW Interactive in Austin, TX. Over the years I’ve learned a few things that have helped me become a better presenter, and I believe they’ll help you, too. 1. Marketing drives attendance. Planning for SXSW is notoriously difficult as […]

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  • Are You Designing the Next Power Glove?

    “Throw away your joysticks, kids. Punching…has evolved from two-dimensional wrist-wringing to 3-D arm-swinging.” Thus began the 1989 article of “Design News” praising that year’s must-have Christmas accessory: the Power Glove. At that time it seemed as if the new age of direct manipulation was upon us, and that video game controllers would soon be an […]

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