Effective Thinking

  • Coming Home: Finding Design Inspiration in the Familiar

    Traveling is tough. Let’s just put that out there. For those of you in the services game, no matter which side you’re on, you know what I’m talking about. Whether your weekly destination is Charlotte, Des Moines, San Francisco, Seattle or Stockholm, there’s a point at which staying home feels like a scarce luxury. And […]

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  • How to Design User Experiences for Tangible Digital Products

    I introduced the concepts of telepresence and mixed reality in a recent blog post called “Mixed Reality as a Tool to Market Soft Drinks.” Design research in these disciplines can be traced back to the mid 1990s. In 1997, Hiroshi Ishii at MIT’s Tangible Media Group introduced the Iceberg Model to describe how we interact […]

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  • Accounting for Cross-Cultural Values in Design

    It is no secret that technology — and along with it, user experience — is expanding globally. As such, designers creating the interfaces for the technology we use every day should to be aware of cultural differences, not just with regard to the preferred mobile platform in a specific region, but also taking into account […]

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  • Challenging Assumptions About Rapid Prototyping at UX Strat 2014

    How long does it take to prototype a new product? A quick month? Maybe two weeks if you’re team is super nimble? How about two days. In his TED talk, Tom Chi, design guru and Google Glass collaborator, demonstrates how (very) rapid prototyping can be applied to even the most complex and emergent technologies and […]

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  • 6 Ways to Improve Your Digital Product in an Agile Process

    While working on an Agile team, I have seen patterns of process-related problems that affect delivering the best user experience (UX). The following are my observations with advice on how to improve the design process. 1. Don’t delay the best user experience It may sound obvious, but this problem is commonplace in the Agile process. […]

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  • The Bigger the Design Challenge, the Better

    Last week, Jeremy, a rockstar senior user experience designer, sent me a link to a Medium article that I had to read based on title alone. It’s called “I Only Work on Shiny Products.” As I processed Jeff Domke’s half biography, half soapbox rant on what inspires him, I couldn’t help feeling a kinship. And […]

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  • Responsive Site? Don’t Forget These Alternative Formats

    Many of the recent articles on responsive Web design focus solely on screen-based technologies. However, for a responsive site to meet the needs of the broadest user base, designers must consider the use of alternative formats, including assistive technologies and yes, even printing. Assistive Technologies As sites and Web applications become more dynamic, they often […]

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  • 5 Design Elements That Affect the Mobile User Experience

    My recent blog posts cover how content and asset management affect the quality of modern digital design. In this post I’ll talk about one of the biggest challenges designers encounter when implementing a website or application that will be consumed on various device types in many different conditions: UX design. Today, UX designers concerned with […]

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  • The Digital Product Hall of Mirrors

    We have officially arrived at the Digital Product Hall of Mirrors. It all began quite simply years ago, when a few design-minded folks decided that it was worth focusing on how humans use digital products – and designing things that fit their human-ness. And for a long time, that’s been enough. Hey, EffectiveUI was built […]

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