User interacts with publication editing software

Software

Software

In our earlier years, a mantra often heard around Effective was “People deserve better software.” And then the software giants came knocking.

Today, leading consumer and business software companies partner with Effective to create new products, and to enhance the user experience and adoption of existing products. We count a number of industry heavyweights among our clients: Adobe, Autodesk, Electronic Arts, Intuit, Kaspersky Lab, Oracle, Microsoft, Rosetta Stone and SAP. Yet our client list also includes a number of smaller albeit highly innovative players such as Alteryx, Cartegraph, MapMyFitness, Mersive and OneReach.

Pictured:

  1. Detail of a user persona created for the EA Sports UFC franchise
  2. UI detail of the OneReach automated communications platform for SMBs
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1 User persona created for the EA Sports UFC franchise
2 UI detail of the OneReach automated communications platform for SMBs